A family cooking together in a kitchen, with a woman, a man, and two children, chopping vegetables and smiling.

Off autopilot.
On purpose.

Rewrite the rules to thrive at home and work.

by Lucy Watkins

One Playbook.
One Weekly Check In.

create your playbook now

  • “Before we started the playbook, our weeks felt like a constant scramble - always running but never arriving. One check-in a week changed everything. Now we’re clearer, calmer, and actually have time to enjoy each other.”

    BECKY W, SENIOR MANAGER AND MUM OF TWO

  • “I stopped firefighting every evening. We plan, talk, and actually enjoy both home life and work again.”

    AMIRA A, SALES DIRECTOR AND MUM

  • “We’re no longer just juggling tasks, trying to balance everything - we’re leading our life together, and our kids feel the difference too”

    TOM 2, HEAD OF OPERATIONS AND PARENT OF THREE

what all parents have been craving

My Family Playbook is a simple weekly system to:

Stop balancing.
Start designing.

Create intentional, present moments at home while still thriving in your career.

Embrace your real season.

Build habits that fit where you are, not the fantasy you’ve been told to chase.

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Protect your energy.
Power your presence.

Harness your strengths so you can show up fully for the ones who matter most.

Lead with calm.
Not chaos.

Shift from firefighting to clear, heart-strong leadership at work and home.

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Get on the same page.
Stay in the same story.

Replace logistical checklists with meaningful conversations that bring you closer.

simple.
quick.
Powerful.

Just 10 minutes a week.

Blank playbook page titled 'My Family Playbook' with sections for vision, activation feeling, values, non-negotiables, strengths, and space for notes.
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create your playbook now
A woman and three children playing together indoors, with the woman lifting a young girl into the air near a window.

Your family is the most important team you will ever build.

And yet, life as a working parent can feel like running on autopilot. Slack pings and school runs. Deadlines and dinner. Always moving, never arriving.

You didn’t start a family to live inside a colour-coded calendar. You didn’t build a career just to miss the best parts of your own life. But when logistics take over, play and presence are the first things to disappear.

Play isn’t just fun and games.
Play is power.

It’s how humans connect, create, and grow.

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Play is rhythm:

Weekly rituals that keep you steady.

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Play is leadership:

Showing up with presence instead of pressure.

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Play is freedom:

Choosing what really matters and letting the rest be noise.

A woman hugging two young children, one in a yellow dress with white flowers and one in a blue t-shirt, indoors.

It’s our time to break the cycle.

To rewrite the rules of what it means to be a working parent. Because success at work doesn’t have to cost you your life at home.

create your playbook now

see it. say it. do it.

This isn’t about adding more to your plate. It’s about focusing on what matters and letting the rest be noise.  Structure without rigidity. Ambition without burnout. Leadership that starts at home and stretches far beyond.

A woman sitting on a black couch with patterned throw pillows, smiling at the camera, with a small brown dog lying next to her, in a bright living room with a large colorful framed poster on the wall behind her.

MEET LUCY WATKINS

MEET LUCY WATKINS

built for working parents. by a working parent.

When I returned to work as a senior exec with a newborn and a toddler, life didn’t slow down.

Meet Lucy, founder of My Family Playbook

Woman on a treadmill holding a toddler, with a young boy looking at her in a home office. The woman is reading a tablet, and the desk has a computer, monitor, books, and a small potted plant near a window.

I know what it feels like to be running on a treadmill of life.

Racing through the motions, always moving, but never arriving. Half-present at work, half-present at home. Performing the life I thought I should live, instead of designing the one I wanted.

A woman with short hair wearing a red checkered shirt and blue jeans is pushing a stroller, holding a child's hand. The child is wearing a black and white striped sweater and white pants, and is pointing ahead. They are walking on a shaded brick pathway in a park, with other people visible in the distance.

I didn’t need another to-do list or productivity planner. I needed a system that could hold the weight of real life.

So I built a one-page Family Playbook; a rhythm that let us step off the treadmill and lead life with intention.

That Family Playbook became a method, then a movement. Now I share it so parents can protect their energy, feel present where it matters, and build a family culture that actually feels like them.

learn more about lucy

life isn’t meant to be endured. It’s meant to be designed.

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Your life, your way.

Set up once.
Check in weekly.
Live it daily.

create your family playbook